Tuesday, January 20, 2015

Ad Analysis


a. Target Audience: 21 and over- People who like drinking and are able to
b.USP: made the stacked CD's look like the beer, saying drinking this beer is more entertaining than a stack of CD's
c. Theme: Trying to get people to drink this beer.
d. Slogan: Made to entertain
e. Text/Copy: None.



a. Target Audience: Drunk drivers. Whether it me under age or not. People who drink and drive.
b. USP: Takes forever to read S.T.O.P.
c. Theme: Scare people out of drinking and driving
d. Slogan: None.
e. Text/Copy: The more you drink, the slower you react.


a. Target Audience: Nature Lovers
b. USP: Made the giraffe out of pennies to show we can save an animal with just a few coins.
c. Theme: Hope for saving 
d. Slogan: None.
e. Text/Copy: save the world with a few coins


a. Target Audience: Active Men
b. USP: Made this man naked in battle...to show he's not protected when he absolutely should be!
c. Theme: Be Smart. Be Responsible. Be Safe
d. Slogan: Don't be stupid, protect yourself.
e. Text/Copy: None.






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